#TakeADifferentView

National Express

Overview

Throughout 2016, our creative team managed and produced a series of films for National Express commissioned by social media agency, One Black Bear. The films focus on a range of different cities across the UK and show a side to each of them that’s loved by locals, away from your typical tourist destinations.
Reaching over 3.4 million people, the #TakeADifferentView campaign ran across the National Express social media platforms and features interviews from well known figures such as celebrity chef, Glynn Purnell through to born and bred locals. The advertisements are also promoted by tourist websites such as Visit Birmingham and Londonist.

Behind The Scenes

Credits & With Thanks

Director & Operator: Jake Barrett

Producer: Ryan Phillips

Agency: One Black Bear